Gstaad Palace - Personalized Luxury with Traditional History…
A (Virtual) conversation With Lucy FRÖHLICH, Sales Executive - Gstaad Palace, Gstaad, Switzerland
How did Gstaad Palace Come abOut?
It all started in 1905 when a local secondary school teacher, Robert Steffen (1878 - 1923), recognized the potential for a grand hotel on the Oberbort and purchased the first plots of land.
With help from his father-in-law and outside investors, the construction of the Palace Hotel started in April of 1911 with nearly 2.5 million Swiss Francs earmarked for the hotel, a very large investment at the time. The design was heralded by architects Adrien van Dorsser (1866–1957) and Charles-François Bonjour (1870–1961).
On December 8th, 1913, The Gstaad Palace opened its doors for the first time and has been a 5-star luxury hotel since opening.
In 1938, Ernst and Silvia Scherz took over the management of the Gstaad Palace and in 1947 they bought all the outstanding shares to make it a family-owned hotel.
To increase the numbers of guests in the 1960s, the Scherz Family decided to organize gala dinners with international stars such as Louis Armstrong and Marlene Dietrich, which allowed the hotel to gain notoriety worldwide.
In 1971, the famous nightclub GreenGo opened and became the most popular club in the area. To this day, GreenGo remains as it was and transports guests back to the 70’s with great nostalgia.
In December of 2013, the hotel proudly celebrated its 100th anniversary which is commemorated in Gstaad Palace’s anniversary book.
Nowadays, the Gstaad Palace is one of the few remaining family-owned hotels and is managed by the third generation of the Scherz Family.
After all these years, the hotel remains an icon of the Saanenland.
What is the property’s mission?
A Family Affair – striving to offer true Swiss hospitality for all generations.
At Gstaad Palce, we are all family. We are passionate and we channel this passion into our hospitality offerings every day.
Our guests are the kind of people who are looking for excellence and exclusivity.
Our mission is to offer luxurious and prestigious hospitality, while respecting the Swiss architecture and culture.
We do our best to make our guests feel safe and happy and provide them with a unique stay.
what does a perfect day look like at Your Property?
Wake up and feel at home in one of our luxurious suites before enjoying breakfast in our Main Restaurant, Le Grand Restaurant, or in your room.
After breakfast, discover the surroundings by horse drawn carriage, a truly unique and traditional experience in the stunning Swiss Alps.
On the way back to the Hotel, stop for a shopping tour at La Promenade – the charming main street of Gstaad. La Promenade offers beautiful luxury retail stores, bars, and restaurants and showcases that Gstaad really has its own soul.
After a day of sightseeing, relax and enjoy our world-class spa. Pick a destination of your choice and board your trip to relaxation, highlighted by an array of specialties and treatments from around the globe.
Rested and relaxed, be amazed by your picturesque surroundings while dining in one of our hotel restaurants.
Depending on your vibe, you can savor a final drink in our Lobby bar and let yourself vibrate to the sound of piano and live music or have the option to dance into the night in our famous Club, Greengo!
Do you have a famous menu item we can share with our clients?
Our famous cocktail - BE NICE
Mario Guzzetti, Gstaad Palace, 2015
5cl Hendrick’s Gin
2cl Violet Liqueur
1cl Lemon Juice
Preparation: Shake with ice and serve in a dry martini glass and garnish with a violet flower.
LUXE & NYx PICK - Depends on the season!
One thing is certain - you won’t be bored here! For summer - whether it’s tennis, golf or squash, hiking, cycling or climbing – there are countless opportunities to be active in the beautiful surroundings. For winter - with 53 cable cars and 220 kilometres of slopes in total - Gstaad is one of the most popular Swiss destinations for skiing and snowboarding fans. Even if you don’t want to glide down to the valley on skis, you will still have options galore! Sledding, horse-drawn carriages, and panoramic hiking trails will be sure to keep you amused. Either season brings the opportunity to explore the town, take in the panoramic views, and indulge at the spa!
Fun Facts -
Our Swiss restaurant “La Fromagerie”, was originally built as a bunker before being converted to a safe, where gold and important items were hidden.
Our Italian restaurant “Gildo’s”, was named after one of our former Maître D’s, Gildo Bocchini, who worked at The Gstaad Palace for 49 years. The Scherz Family wanted to honor him and named the restaurant after him.
Luxe and nyx amenity -
On top of our standard amenities, all L&N guests will receive one ‘Be Nice’ cocktail during their stay.
Ready to Book or Have Questions?
We can’t wait for you to experience Gstaad Palace!
Visit us here or reach out - hello@luxeandnyx.com.
xx, The team at luxe & nyx
